We Want to Help You Fill the Gaps in Your Schedule in as Little Time as Possible
Getting fired hit me like a ton of bricks. I still remember the copy machine’s buzzing sound going off moments after my boss told me he was letting me go. Why? It was a wake-up call. I realized on that day that full-time employees have no control.
A lot has changed since becoming self-employed but one thing hasn’t. My desire to gain more control over my future. The point of this site is to help you get more control of yours right now.
But I’ll tell you upfront: it’s going to require action.
See despite the fire in my belly, I soon became dependent again. This time it wasn’t to a boss or coworker. It was to my sales pipeline. I needed clients. Feeding my family depended on it and the stress was getting to me.
My name is Robert Williams and I run Folyo, a community that helps freelancers and agencies find the work they were meant to do. We send exclusive referrals, RFPs, freelance contracts, and more to our members daily.
“But I’m Too Busy to Look for Work.”
I’d gone through dry spells before but this one was bad. Each day the stress mounted. The importance of every new potential client meeting ballooned greater and greater. I was desperate, and clients could smell it from a mile away. I went into every meeting thinking the same thing: “I need this job.”
Not exactly a position of strength.
It was weeks before I found my next client. It felt horrible. But something good came out of it. A desire to understand dry spells, and a survey I conducted of over 500+ freelancers where I asked two questions:
“what do you do when you run out of work?” and “how much do you make?”
Their answers were a big surprise but probably not for the reason you’d guess.
40% of freelancers said they use social media when in a dry spell, 24% said they sit and wait, and 12% said they email prospects. This seemed reasonable until I correlated each of these to their income. I found one group made way more than the others.
The freelancers who emailed prospects made 2.5x more money than those who did nothing.
It seemed obvious and yet almost everyone (close to 90%) overlooked it. For me, it meant I had the power to change my fortune. So I started to experiment. I cold emailed one new client every day for weeks and soon my income tripled.
“I Feel Like I’ve Put All My Eggs in One Basket.”
Eventually I got busy with client work again and stopped emailing clients. I told myself it was okay because I’d “pick things back up if it calmed down”. But the truth was, in the back of my head I knew I was making the same mistake again.
I was relying too much on the work I had. At any moment my current batch of clients could pull the rug from underneath me. And the worst part was despite realizing this — and even expecting it — I wasn’t doing anything to prepare.
Projects seemed to end in bunches. One second I would be juggling multiple gigs and the next I’d be scrambling to find anything. By the time things “calmed down” it was too late. Something needed to change.
Now, I know what you’re saying. This sounds exactly like you. I know because this cycle is an epidemic amongst freelancers. We’re so busy doing great work for our clients that we “forget” to maintain a healthy pipeline for ourselves.
There’s even a term for it: the feast or famine cycle. It keeps thousands of freelancers up at night — and afraid to look at their bank account at any particular moment. But it doesn’t have to be that way.
“I Need to Expand my Client Network.”
As a high-value freelancer, I was losing over $2,000+ in billable hours each month by looking for leads myself. Losing that much time was unsustainable for my business — especially when I was already up to my nose in client work.
That’s when I started experimenting with different options.
First, I “hired” my girlfriend (now wife, Hi Kieranne!) to do it for me. That lasted about a minute. Next, I considered a sales person. But after asking around I realized how expensive that would be… about 50% of my total sales. (So if I landed a $10,000 contract, they might ask for $5,000!). It was just too much.
Lastly, I ended up paying a VA over $600 to look for leads. But it didn’t produce a single quality opportunity for me, plus I was wasting almost as much time training them as I would just finding leads myself.
I wished another option existed. I wanted to hire someone like me, not a VA. Then I had an idea. If I wanted this maybe other freelancers did too? That’s how I created this site, with a simple offer: I’ll find great projects daily and email them to you.
It’s since evolved into something else: a referral community where 8,700 freelancers and counting go to share projects with each other.
“I Just Want a Steady Stream of Good Clients Coming to Me.”
This site now helps hundreds of freelancers all over the world make millions each year. It took a while to nail down the process — so I’d like to share it with you now in hopes you skip years of testing different methods.
That way, even if you don’t end up buying this service from me you can still have the same success yourself. Here’s how I’ve found over 10,000 great clients in just a few years:
- We Monitor Sites Where the Best Clients Are.
This takes hours of research and filtering but it turns out the best job board for high-value freelancers is ALL the job boards. The reason? Great clients are all over the web not on any one site. That’s why we monitor 300+ individual website daily, to find projects that are a match for you. On top of job boards, we find additional opportunities on places like Google (filetype: pdf), Linkedin, Twitter, and even the FB (occasionally). I do custom searches for projects that aren’t listed on job sites.
- We Qualify Every Referral by Hand
Early on I discovered that background research is key to finding great clients. I get more information about every lead I find before I send it out. That means all of my leads have a name, email, photo, and my deep contemplating / beard-rubbing stamp of approval before they get sent out. A real human looks them over. I know because that human is me. Every project on Folyo’s newsletter:
Must be remote
Must do some good for the world
Must trust your expertise as a freelancer
Must be respectful of your personal life
Must be high-paying
Must have no-strings-attached
Must be looking for the best person for the job
- Our Referral Network is Huge
Most of the projects featured in our referral newsletter come from within the 8,700+ freelancer community we’ve built. In fact, I’ve found this is where the best projects come from. Because like in any freelance business, great clients trust you!
“My Pipeline is Burning Bright Even When I’m Swamped”
The above process has resulted in over $1 million dollars of paid client work generated for customers each year. And it can help you. It’s not proprietary in any way so you could probably do it yourself in about 40–60 hours a month (even after refining this process, it still takes me about 4 man-hours.)
But I think that’d be a shame. Instead I think you should skip years of trial and error and just get the system right now. You deserve to have a steady stream of clients coming to you. You should be able to focus more time on what you love to do.
Where would you invest that time? Who would you spend it with? Those answers are the reason I’ve run this service for 5+ years. They are why you should sign up today.
“Folyo did all the legwork. Great job filtering down to just the people who really met the detailed requirements. The icing on the cake was the interview recordings – which made it a really efficient process for us.”
Theresa Neil, Founder, Guidea and O’Reilly Author – Listen to Case Study
“It’s helped us calm any stress and fears, and approach our business calmly.”
Joey Kirk – Listen to Case Study
“You sign up and stuff just comes in. It’s a perfect way to get your feet wet.”
Trevor Wernisch – Listen to Case Study
“I’ve more than tripled my salary from my full-time job since signing up for this.”
Corey Tiani – Listen to Case Study
“Robert presented me with several really good options that helped me curate and understand who was best for my project.”
Mike Julian, CEO, The Duckbill Group and O’Reilly Author – Listen to Case Study
“For the first time in my career, I feel like I’m doing the right type of work.”
Kevin Chang – Listen to Case Study
“It’s is almost more like getting projects via word of mouth rather than applying to random jobs.”
Jes Albro – Listen to Case Study
“The job I landed on Folyo turned into ongoing design and development that I am still working on today.”
Jean Massad – Listen to Case Study
“Navigating the hiring process is hard. I’m not an expert in design. But Folyo helped guide me on what to focus on.”
Max Leiserson, Principal, Leiserson Research Group – Listen to Case Study
We’re here when you’re ready
Remember, waiting to sign up means you’re missing out on potentially thousands in revenue. We’d love to help you grow your client network this week.Click here to get this week’s projects
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