Our podcast going behind-the-scenes of your favorite companies, to help you understand how your dream clients think about business, design and more.

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A Collection of Real Emails and Proposals for Designers (with the Lines That Worked) curated by Folyo.

How to write a positioning statement on your website that makes clients hire you

By Robert Williams | November 17, 2018

Virtually every freelancer uses confusing terms to describe their work. Just try explaining one of…

How to send your portfolio to clients so they pick you

By Robert Williams | November 17, 2018

Yep, I used Folyo as a freelancer way before I took over the app in 2014. Needless…

How to create a portfolio website actually get you clients

By Robert Williams | November 17, 2018

Your portfolio exists for one reason. To help you get clients. Yet most freelancer portfolios…

How to make selling freelance design less stressful and more fun

By Robert Williams | November 17, 2018

One of my favorite pieces of advice from the king of client work, David Ogilvy,…

How to start your emails to clients so they want to hire you

By Robert Williams | November 17, 2018

When humans open an email there’s only one question we ask ourselves. If you’re sending…

How to find high-quality freelance design leads every single day

By Robert Williams | November 16, 2018

There was a time when all month I’d worry about where my next project would…

How to get a steady stream of clients coming to you

By Robert Williams | November 16, 2018

Getting fired hit me like a ton of bricks. I still remember the copy machine…

How to get dream clients from your portfolio website

By Robert Williams | November 16, 2018

If you work with clients, the single most powerful way to increase your revenue is…

How to win more clients by presenting your experience the right way

By Robert Williams | November 16, 2018

I got a question from an experienced UI designer recently: Should I ever talk about…

How to kill scope creep, complete projects faster and make clients love you for it

By Robert Williams | November 16, 2018

It’s human nature. There’s was a point in the project where progress stopped — a rabbit hole…

One benefit of sending thousands of design jobs is you get to see what the top companies do differently when hiring a designer. We share what we've learned.

Pro’s and Con’s of the major freelance designer hiring platforms

By Robert Williams | November 10, 2018

For the past 3 years I’ve probably looked at more freelance job boards than anyone…

How to take the risk out of hiring freelancers for new projects

By Robert Williams | November 10, 2018

When a project costs less than the profit it will generate, it’s a good investment.…

Hiring Freelance Designers

By Robert Williams | November 7, 2018

Staff shortages (or surpluses) eat up profits at a lot of companies. Yet, they’re totally…

How to Hire a Website Designer without Getting Burned

By Robert Williams | August 6, 2018

I’ve never hired a web designer except for very small projects. I have, however, been…

A Short Field Guide To Finding Designers

By Sacha Greif | June 20, 2014

As someone with a hybrid designer/developer profile, I end up hanging out with a lot…

The $5 Logo

By Sacha Greif | June 13, 2014

We recently published our Startup’s Guide to Budget Design, where we examined different design options…

The Startup’s Guide to Budget Design

By Sacha Greif | May 19, 2014

Did you know that Stack Overflow used 99Designs to crowdsource their logo for only $512? And at the other…

“How Much Does a Website Cost?” And Other Pricing Questions

By Sacha Greif | April 23, 2014

If there’s one thing nobody seems to want to talk about, it’s pricing. Most designers…

The Rest of Our Articles

  • How to write a positioning statement on your website that makes clients hire you
  • How to send your portfolio to clients so they pick you
  • How to create a portfolio website actually get you clients
  • How to make selling freelance design less stressful and more fun
  • How to start your emails to clients so they want to hire you
  • How to find high-quality freelance design leads every single day
  • How to get a steady stream of clients coming to you
  • How to get dream clients from your portfolio website
  • How to win more clients by presenting your experience the right way
  • How to kill scope creep, complete projects faster and make clients love you for it
  • How to NOT get clients over email
  • How to build a freelance pipeline of dream client prospects (on auto-pilot)
  • How to create more client referrals and repeat work
  • The Natural Retainer Upsell Email
  • Seth Godin’s 7 unconventional rules for getting clients
  • Walt Disney’s 16 unconventional rules for getting clients
  • The Email Line That’s Client Repellent and Other Templates
  • Ogilvy, Fried, Disney and Godin
  • Pro’s and Con’s of the major freelance designer hiring platforms
  • How to take the risk out of hiring freelancers for new projects
  • Hiring Freelance Designers
  • Where to Find High-Value Design Clients in 2018 (without a Big Network): Complete Guide
  • The Email Line That’s Client Repellent
  • Hacking your lead-gen with reminders
  • Jason Fried’s 13 unconventional rules for getting clients
  • Using Feedbin to Find Amazing Clients For You
  • My Endless Client Generator: A free RSS plugin with all the best UX projects
  • The minimalist design firm’s approach to outbound
  • My 5 favorite places to find ready-to-buy design clients
  • How I deleted my portfolio and made $30k in 6 weeks
  • The Email Checklist for Designers
  • The Future Client Introduction Email
  • Emails to Clients
  • How to Hire a Website Designer without Getting Burned
  • How to apply to a project on Folyo
  • David Ogilvy’s 19 Unconventional Rules for Getting Clients
  • Folyo’s new home
  • Winning Projects: Why The First Impression Counts Most
  • A Short Field Guide To Finding Designers
  • The $5 Logo
  • The Startup’s Guide to Budget Design
  • Being a Professional
  • Can Clients Trust You?
  • Realigning the Folyo Blog
  • Common Portfolio Mistakes (And How To Fix Them)
  • “How Much Does a Website Cost?” And Other Pricing Questions